Webinar The European Market for Reef Fish
Though Europe is one of the biggest seafood consuming markets (over 12.5 billion a year), reef fish are a niche product on that market. Reef fish have a place in the diets of Europeans, but they generally come through specific channels and end up in particular end markets.
Watch this webinar to gain deep insights on how to enter the European market with your reef fish products.
Opportunities in the European market
- The ethnic retail and foodservice industries are big markets for reef fish: often, minority populations are familiar with reef fish and know how to cook them;
- The (non-ethnic) foodservice industry: chefs understand and use reef fish in their dishes;
- Due to their appearance, reef fish are often used whole fresh, as an eyecatcher in shop windows in Europe.
Target group
During this webinar, we will pay special attention to the opportunities for fish and seafood exporters from Central America. However, other interested groups are also welcome to join the session.
Watch the webinar recording
This webinar was held on Wednesday, August 26 2020.
Webinar presenters
Sophia Balod is the Outreach Manager and Market Researcher at the Seafood Trade Intelligence Portal (STIP). With a background in international journalism on seafood and communications, she is also the editor-in-chief of the ShrimpTails magazine. STIP's mission is to increase the level of transparency in the seafood industry, to build partnerships, and to promote the investment in sustainable, aquaculture, and fishery supply chains.
STIP https://seafood-tip.com/
John van Herwijnen
Since 1998 John van Herwijnen has his own commercial agency Open Europa in the fish and seafood sector. For CBI he is the expert for our Central America and Senegal programmes, and in the past, he has coached companies in Ecuador and Peru. He also writes reports about the fish and seafood sector for CBI and STIP.
Open Europa www.open-europa.com
More information?
Programme Manager: Nicky Buizer, Sanne Boogers
E-mail: devco-ca@cbi.eu | services@cbi.eu
