Exporting notebooks to Europe
The European market for notebooks is growing, with developing countries as important suppliers, which makes it an interesting market for you. Demand is driven by a re-appreciation of offline life, where consumers are using paper to write down their thoughts and plans. The mid- to high-end market offers you the most opportunities, especially in the handmade niches. To target these segments, you need to add value to your products through design, craftsmanship, materials, and finish. Sustainability values can also give you a competitive edge.