Exporting chlorella and spirulina for use in health products to Europe

The European market for chlorella and spirulina in health products is growing. These microalgae have gained popularity for their nutritional benefits, leading to a growing demand from food supplement manufacturers and health-conscious consumers across Europe. In order to export chlorella and spirulina for health products to Europe, it is important to maintain product quality and ensure compliance with European regulations and additional buyer requirements. Market entry is very challenging for small-scale producers in emerging market economies. Competition is fierce from both European companies offering high-quality products and Asian companies selling higher volumes at competitive prices. This makes it important to do a thorough (market) assessment to see whether it is economically viable to export your product to the European market.