Exporting frozen vegetables to Europe

The demand for frozen vegetables in Europe is driven by convenience and healthy eating trends. European consumers’ busy lifestyles and the need for healthier eating options drive the demand. Opportunities for new suppliers can be found in large markets, particularly Germany, France, Belgium, the United Kingdom, Italy and the Netherlands. New suppliers must be able to compete with leading suppliers from Belgium, Spain and Poland as well as emerging suppliers like China, Turkey, Ecuador and south-east European countries.