What are the opportunities on the European food tourism market?

Food tourism in Europe requires a lot of hard work and knowledge. To help you prepare CBI provides market information with trends which offer opportunities in the European market for food tourism. From information about food safety and local regulations, to main food tourism market segments and distribution channels for food tourism as well as information about the competition.

Food tourism has become one of the most important tourism niches in recent years. It is widely understood that through food, travellers can get a true sense of a destination’s heritage, culture and traditions. European tourists are increasingly keen to enjoy immersive and authentic food tourism experiences while on a trip away from home. Showcasing local cuisines and involving local communities offer multiple opportunities for local operators to develop a unique food travel product in their own destination.