What are the opportunities in the European gap year tourism market?

Gap year tourism  in Europe requires a lot of hard work and knowledge. To help you prepare CBI provides a Market Potential study with a list of European countries that offer the most opportunities for gap year tourism and it describes the trends that offer new opportunities. The Market Entry study on this page contains information about buyer requirements and certifications, main market segments and distribution channels as well as information about the competition. 

A gap year is defined as a period of time during which someone takes a break from studying, usually before or after university. It also includes career breaks, sabbaticals and other extended trips. Gap years are a well-established concept in Europe, particularly in the UK, and more and more young people choose to travel during a gap year. Making a positive contribution to local communities, learning new skills and getting around sustainably are all key motivations for gap year travel. There are good opportunities for local operators to attract this young and enthusiastic group of travellers and offer gap year tourism, who will be ambassadors of future tourism experiences.

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