What are the opportunities on the European wellness tourism market?

Wellness tourism in Europe requires a lot of hard work and knowledge. To help you prepare CBI provides market information with trends which offer opportunities in the European market for wellness tourism. From information about what makes Europe an interesting market for wellness tourism, to European countries which offer the most opportunities for wellness tourism and trends opportunities in the European wellness tourism market.

Wellness tourism is a growing niche market, with Europe as its main source market. The category of Wellness Activities and Fitness includes the range of activities undertaken in the pursuit of wellness whilst on a leisure trip. Travellers interested in wellness value sustainability, authenticity and a personal approach. Germany has the largest market for wellness tourism, but the requirements for supplying the German market are high.