Exporting mandarins to Europe
Mandarins are well liked for their sweet and refreshing flavour, their useful size and the fact that they are easy to peel. These characteristics make mandarins a popular healthy snack, particularly during the winter months when they are in season. During the European season, competition with Spanish mandarins usually centres on price. Countries with a counter-season in the Southern Hemisphere have good opportunities in the European market, since mandarin consumption is high year-round.