The European fish and seafood market faced serious challenges due to COVID-19. The global pandemic caused shifts both in European demand for imported fish and seafood and in the supply of seafood in producing countries. At the same time there are a number of notable trends unrelated to COVID-19 that continue to present opportunities and threats to the market. Learning to adapt your business to the new reality is an essential ingredient for success.

Europe’s Muslim community is young, growing and has buying power. They are increasingly using social media to find role models and to express their style as well as their religious identity. Fashion more generally is also becoming more inclusive of minorities.

Germany relies on imports to guarantee a year-round supply of fresh produce. Almost 40% of Germany’s fresh fruit and vegetable imports come from developing countries. The opportunities for tropical and exotic fruit are growing, such as bananas, grapes, avocados, blueberries and mangos. The same is true of (exotic) vegetables such as tomatoes, capsicum, beans, asparagus and pumpkins. The German organic market is the largest in Europe, which makes it attractive for suppliers from developing countries.

The processed fruit and vegetables market is one of the largest European food sectors. It has an import value of almost €40 billion and counts thousands of players. There are many ways to identify potential buyers among the many players. The tips below provide you with a short but detailed guide on how and where to find buyers for your processed fruit and vegetable products. However, finding a buyer does not guarantee that you will sell your products to them. This depends on many factors, some of which are out of your control.

If you want to successfully export processed foods to Europe, you should pay attention to what European buyers like and need. A deeper understanding of European buyers and their preferences helps SMEs offer products that buyers and their customers want. It also drives suppliers to adopt new business practices. This type of connection helps firms build a stronger market presence, boosting their long-term growth and profitability in Europe.

The market for squid and cuttlefish has many different relevant species, origins and competitors. It is a mature market with many stable commercial relationships, modern processing facilities and many options for adding value to the raw material. Ensure that your product complies with all traceability and health and safety requirements to enter Europe. Once in Europe, make sure that your product goes to the right destination market and passes through the right channels. Competition is tough and markets know what they want.

This document provides information about how and where to find European buyers for your IT or business process outsourcing (ITO/BPO) services. Discover the key elements that pave the path to success: understanding your unique offerings and target audience, establishing a strong online presence and making meaningful connections.

Sustainability is the number 1 trend in tourism today. It is urgent and essential that we support the global commitment to achieve net zero by 2050. Transformational travel is directly linked with sustainable travel as a key trend, focusing on personal growth and self-discovery through authentic, immersive and sustainable experiences. Other key trends in tourism are the use of digital technology to increase efficiency and work more sustainably, and catering to Gen Y, Gen Z and the accessible tourism market.

European tour operators are bound by strict regulations. These ensure that their customers are protected financially and safe when travelling overseas. If you want to do business with tour operators in Europe, you need to make sure that your business meets their standards. The most important legal statute for them is the European Package Travel Directive.

Over the past year, leading trends influencing the processed fruit and vegetables market in Europe involved sustainability, and especially environmental issues such as waste reduction, changing consumer habits towards more personalised and healthier diets, food safety, transparency and convenience. Exporters from developing countries can increase their opportunities by investing in more sustainable production and partnerships with European buyers to develop and promote healthy and sustainable products.