This report shows the most important European trends in the food and non-food industry for small and medium-sized enterprises (SMEs) in developing countries. From interviews with experts, it is clear that COVID-19 increased the need for professionalism in developing countries. Buyers now select products in a different way. And the requirements they have for suppliers are much higher than before. To meet the new standards, suppliers in developing countries need to increase quality in many areas of their business. Collaborating with partners is very important.

This report shows the most important European trends in the Home Decoration and Home Textile (HDHT) for small and medium-sized enterprises (SMEs) in developing countries. From interviews with experts, it is clear that COVID-19 increased the need for professionalism in developing countries. Buyers now select products in a different way. And the requirements they have for suppliers are much higher than before. To meet the new standards, suppliers in developing countries need to increase quality in many areas of their business. Collaborating with partners is very important.

Pangasius has a large market demand in Northwestern European retail. The product is appreciated by consumers for its neutral taste and easiness to prepare. Pangasius has faced some difficulties with its image towards European consumers on food safety, but the tide is changing. Furthermore, COVID-19 has led to an increase in retail sales, benefiting pangasius as well. With consumers demanding prepacked seafood products, there is an opportunity for pangasius to increase its market share.

Fresh tuna is considered a premium product in Europe, with strong demand coming from Southern Europe and a growing demand from trading nations in Northwestern Europe. Fresh tuna is mostly sold in high-level supermarkets or consumed in Asian restaurants and specialized fish and seafood restaurants. As fresh tuna is a high-value product, meeting safety and quality requirements is a must, along with providing a catch certificate. Ensuring your tuna is sustainable and traceable also offers you a strong advantage to enter the European market.

Experts predict a high demand for big data solutions in virtually all sectors. There is plenty of space for new ideas and innovations. Demand is especially high for companies that go beyond the code and offer value-added services.

European basketry imports are on the rise, mostly from developing countries. This makes Europe an interesting market for you. The mid-end segment of the basketry market in particular offers you opportunities. To target this segment, you should focus on design, decoration, craftsmanship and storytelling. Sustainability can also add value to your product.

This report explains the most important opportunities and requirements for exporting leather bags to Europe. You will learn about rules and regulations, about the best channels to get your product on the market, about the countries where your competitors are and the best ways to give quotations.

For squid and cuttlefish, Europe offers a diverse market. Many species are fished commercially and each species has its market. The leading importers for squid and cuttlefish can be found in Southern Europe where people eat the most squid and cuttlefish. Some countries also have processing industries that re-export it. To spread your risk, target European retail and food service markets through importers and wholesalers. But make sure that you can trace your product and that you follow all hygiene rules and guidelines.