Depending on the end market different products are requested. For octopus, wholesale and retail are the main end markets. The wholesale segment does offer various products but these are seldomly value added products, while retail offers a wider range of products including value added and re-processed items. Italy is leading when it comes to consumption of octopus and while Spain is the number one importer, it re-exports a large part as well.
Enter search terms to find market research
The European market for rock lobster is unique. This is not only because of its niche and specialised demand, mostly catering to high-end retailers and restaurants, but also because it is a product with limited availability around the world. The demand almost always exceeds the supply and, for this reason, rock lobster is expensive. Rock lobster is mostly consumed during special occasions and holidays. To be able to attract European buyers, you must meet the requirements regarding safety, quality and sustainability.
Octopus covers a range of species, which are produced in various regions around the world, including Europe itself. However, Europe's production does not cover the demand, which provides a good opportunity for you as an exporter. The main importing countries are based in Southern Europe as end consumers there are more familiar with the product. The end markets are wholesale and retail, where the latter often offers re-processed items to its consumers.
CBI actively supports the tourism sector in Myanmar with an export coaching programme for SME tour operators (TO). The focus is on coaching TO’s in order to improve their business practices and meet EU market trends and requirements. The main goal is to contribute to employment creation, sharing of additional wealth created and long term sustainability of their business. CBI’s support and expertise helps TO’s to identify and capitalize on business opportunities. This programme aims to improve business performance and increase exports among supported TO’s.
Europe has become the world’s largest importing region of quinoa. With quinoa becoming a more common product, its growth now lies in product development and the increasing demand for healthier foods. You can find opportunities in early adopters in Western Europe and the geographic expansion towards the eastern European countries.
Enter search terms to find market research
Sesame seeds are a common food product in many European countries. Greece consumes the most sesame per capita, using it in traditional products like tahini and halva. Germany is another major importer, offering opportunities in the bakery industry and for organic sesame for health-oriented consumers. It is a difficult and expensive crop to grow in Europe. The demand creates an ideal opportunity for sustainable and smallholder farmers in tropical and semi-tropical countries.
Our strategy is linked closely to the production chain. Sesame is a crop that requires a lot of manual steps. We work closely together with small producers to make an export-worthy product.
Mijail Loredo, general manager of AgroExport
Enter search terms to find market research
Quinoa has caught the attention of many food specialists and its popularity is a direct result of increasing consumer awareness of healthier diets. The novelty of quinoa and the ‘consumption boom’ are now over, but the ancient grain has left a permanent mark on the habits of European consumers. Future opportunities in Europe can be found in product development and the increasing use of quinoa as an ingredient.
Chickpeas have good market potential in Europe beyond traditional consumption in Mediterranean and ethnic South Asian cuisine. The demand for health food and plant protein is driving significant demand for chickpeas in Europe, both for direct consumption and as a food ingredient. At the same time, shifts in global demand for chickpeas have been quite disruptive. This requires some careful navigation, particularly for inexperienced exporters.
Sesame seeds have been used in cooking for centuries. Demand for sesame has grown recently because of increased interest in healthy and vegan diets. This trend is expected to continue. Europe imports almost all of its sesame, which makes it an interesting market for foreign suppliers. However, it is not an easy market to supply. Careful control of salmonella and chemical residues separates successful suppliers from less successful ones.
Teff is a relatively niche product in the European market, but it has serious potential in special bakery and health food segments. Its nutritional and gluten-free value make teff very suitable as an ingredient for the increasing demand in health food, sport nutrition and dietary food. Among the potential markets are the German bakery sector, the gluten-free sector in the United Kingdom and the Netherlands as trade hub in specialty grains.
Enter search terms to find market research